AHRQ Publishing and Communications Guidelines
The AHRQ Publishing and Communications Guidelines outline the standards for Agency for Healthcare Research and Quality (AHRQ) products developed in-house and by contractors. AHRQ staff should remember that all contracts must include wording that requires contractors to follow these guidelines when creating deliverables for the Agency.
The AHRQ Publishing and Communications Guidelines outline the standards for AHRQ products developed in-house and by contractors. The guidelines address the topics of:
- Product development, including general publishing guidance and legal information (e.g., copyrights, trademarks), as well as guidance on creating audiovisual products and toolkits.
- Web standards, including guidelines for web-based products and sites.
- Branding specifications, including instructions for how to use the AHRQ logo for branding in various treatments, such as printed materials and on websites.
- Media standards and policies, including guidance for creating press releases and blog posts.
- Marketing and stakeholder outreach, including social media policies for Twitter, YouTube, and Facebook.
Contents
Section 1: Product Development
Appendix 1-A. Copyright: Permission Forms and Licensing Agreement
Appendix 1-B. Trademarks
Appendix 1-C. Video Submission Checklist
Appendix 1-D. Standards for Contractors Developing Multimedia Products
Appendix 1-E. AHRQ Toolkit Component Formatting
Section 2: Web Products and Website Development and Redesign
Appendix 2-A. Application and System Development Requirements
Appendix 2-B. Accessibility and the Revised 508 Standards
Appendix 2-C. AHRQ Linking Policy
Section 3: Branding Design Element Specifications
Section 4: Media Standards and Policies
Section 5: Marketing and Stakeholder Outreach
Appendix 1-A. Copyright: Permission Forms and Licensing Agreement
Appendix 1-B. Trademarks
Appendix 1-C. Video Submission Checklist
Appendix 1-D. Standards for Contractors Developing Multimedia Products
Appendix 1-E. AHRQ Toolkit Component Formatting
Section 2: Web Products and Website Development and Redesign
Appendix 2-A. Application and System Development Requirements
Appendix 2-B. Accessibility and the Revised 508 Standards
Appendix 2-C. AHRQ Linking Policy
Section 3: Branding Design Element Specifications
Section 4: Media Standards and Policies
Section 5: Marketing and Stakeholder Outreach
Page last reviewed June 2019
Page originally created February 2013
Page originally created February 2013
Internet Citation: AHRQ Publishing and Communications Guidelines. Content last reviewed June 2019. Agency for Healthcare Research and Quality, Rockville, MD. https://www.ahrq.gov/research/publications/pubcomguide/index.html
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