Improving Patient Safety by Reducing Drug Name Confusion | Agency for Health Research and Quality

Improving Patient Safety by Reducing Drug Name Confusion | Agency for Health Research and Quality

HRQ Grantee Profile Highlights Bruce Lambert, Ph.D., and His Work To Reduce Drug Name Confusion

AHRQ’s most recent grantee profile features health communication innovator Bruce Lambert, Ph.D., director of the Center for Communication and Health at Northwestern University in Chicago and professor in the university’s communication department. Dr. Lambert is helping to improve patient safety with an algorithm that he and his research team developed to predict the likelihood of confusion between look-alike and sound-alike drugs. Find out more about  Dr. Lambert’s research and access additional AHRQ grantee profiles.