Watch: Is MAHA the New MAGA? By Hannah Norman and Bram Sable-Smith February 9, 2026

https://kffhealthnews.org/news/article/watch-video-make-america-healthy-again-maha-maga-rfk-explainer/ KFF Health News: Watch: Is MAHA The New MAGA? Republicans have hitched themselves to the “Make America Healthy Again” campaign, banking on its popularity to give them an electoral bounce. But the strategy carries risks.Health and Human Services Secretary Robert F. Kennedy Jr., a longtime anti-vaccine activist who rails against Big Pharma and ultraprocessed food, is the leader of the movement. And Americans’ support for Kennedy is cratering. Plus, polls show voters care more about reducing health care costs than MAHA priorities such as ending vaccine mandates and promoting raw milk. (Norman and Sable-Smith, 2/9)