Viewpoint: How the $6.8 billion wellness industry spins tales of deception Katie Suleta | August 7, 2026

https://geneticliteracyproject.org/2026/08/07/viewpoint-how-the-6-8-billion-wellness-industry-spins-tales-of-deception/ The global wellness industry sells itself as the future of health, happiness, and longevity—but first, what exactly is “wellness”? The uncomfortable truth is that its greatest commercial strength is that no one can define it, allowing companies to transform ordinary products into premium lifestyle necessities wrapped in the language of health.