Greetings!
The February issue of Health Communication Science Digest (HCSD or Digest) is now available athttp://www.cdc.gov/
This month, the Digest contains articles that examine various aspects of social media. These include analyses of conversations around antibiotics and antimicrobial resistance (Andersen et al.), and social media responses to the missile threat in Hawaii (Murthy et al); the effects of personal health stories on perceived social norms (Lee and Su); tailoring digital strategies (Lutkenhaus et al.); and a literature review examining social media effects on HPV vaccination (Ortiz et al.).
This month’s Digest includes five articles reporting on communication campaigns, including two papers on the same HIV and STD testing campaign (Eastman-Mueller et al.; Liddon et al.). In addition, Brubach reports on a smoking prevention campaign and Zhao et al. investigate the effects of humor and fear appeals in the context of the same campaign. Graham et al., report on a digital media campaign promoting pregnancy weight gain.
The digest covers two papers on message design issues (Buller et al.; Haimowitz et al.). In addition, this issue contains three articles on stigma. An article by O’Shay-Wallace addresses stigma management; Rao et al., report on a systematic review of stigma reduction interventions; and Wang compares stigma related practices in news media.
A variety of other topics round out this month’s Digest. Behm-Morawitz et al., look at the influence ofentertainment education; Garyantes and Murphy study cultural competency in newspaper coverage, Palotti et al., assess methods measuring web understandability, and Quinn et al., investigate vaccine hesitancy and trust issues.
Special recognition and kudos go to our CDC colleagues Avchen, Jones, Krishna, Murthy, Nonkin, Wolkin, and Vagi who co-authored an MMWR article featured in this Digest.
We hope that you find the Health Communication Science Digest useful and invite you to provide us with feedback for improvement. Please send us articles that you would like to share with others—articles you or your colleagues have published or found useful.
Please send your comments and questions to HCSD@cdc.gov.
Enjoy!
Doğan Eroğlu
Associate Director for Communication Science
Office of the Associate Director for Communication
Centers for Disease Control and Prevention
Atlanta, GA
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