Multi-Level Prevention Strategies to Address Teen E-Cigarette Use

Meeting Registration

Multi-Level Prevention Strategies to Address Teen E-Cigarette Use

February 26, 2019 2:00 p.m. to 3:30 p.m.

During this interactive webinar, presenters from different disciplines representing the many levels where prevention efforts are required will share the latest data trends, challenges in youth e-cigarette prevention, evidence-based tools and resources, and strategies for curbing e-cigarette among youth.

About this event

E-cigarettes are now the most commonly used form of tobacco among youth in the U.S. As traditional cigarette use among youth has declined, e-cigarette use has steadily increased. In 2015, more than 3 million youth in middle and high school used e-cigarettes in the past month.

There are a variety of names for electronic nicotine devices in addition to the term “e-cigarettes,” including vape pens, ehookahs, mods, and tank systems, and smoking e-cigarettes is commonly referred to as “vaping.” These devices typically deliver nicotine, flavorings, and other additives to users through an inhaled aerosol and can also deliver other drugs, such as marijuana. One pod of Juul, which is one of the most popular e-cigarette brands on the market among teens, contains 20 cigarettes worth of nicotine.

As with traditional cigarettes, the e-cigarette industry has spent millions of dollars on marketing and advertising. From 2011 to 2014, advertising expenses for e-cigarettes increased from $6.4 million to $115 million. Research has shown that youth who are exposed to e-cigarette advertisements are more likely to use. User-generated content promoting the use of e-cigarettes on social media is also widespread.

Reasons reported by young people for using e-cigarettes include curiosity, taste, and the belief that e-cigarettes are less harmful than other tobacco products. While e-cigarettes are commonly marketed to adults as a safe alternative to traditional cigarettes, studies show that youth often use tobacco for the enjoyment. Though scientists are still learning how e-cigarettes affect health, enough data has been found to validate efforts to curb e-cigarette use among youth.

During this interactive webinar, presenters from different disciplines representing the many levels where prevention efforts are required will share the latest data trends, challenges in youth e-cigarette prevention, evidence-based tools and resources, and strategies for curbing e-cigarette among youth.