|MMWR Early Release|
Vol. 64, Early Release
January 5, 2016
|Vital Signs: Exposure to Electronic Cigarette Advertising Among Middle School and High School Students — United States, 2014|
Tushar Singh, MD, PhD; Kristy Marynak, MPP; René A. Arrazola, MPH; et al.
MMWR Morb Mortal Wkly Rep 2016;64(Early Release):1-6
The use of electronic cigarettes (e-cigarettes) among U.S. youths has increased considerably
since 2011. Exposure to advertisements depicting e-cigarettes might contribute to increased
e-cigarette use among youths. CDC analyzed nationally representative data to estimate the
prevalence of e-cigarette advertisements among middle school and high school students in the U.S.
Four sources of exposure were assessed: retail stores, Internet, TV and movies, and newspapers
and magazines. This report summarizes that analysis.